About Us
Last Updated: September 1, 2026
Welcome to LUNEVA
LUNEVA is an online kitchen and home-living brand focused on practical, thoughtfully selected products designed to make everyday cooking, preparation, serving, and kitchen organization simpler and more enjoyable.
Through velathique.com, we offer kitchen utensils, cooking accessories, food-preparation tools, storage and organization products, and other useful household essentials.
Our goal is straightforward: to offer functional products with clean design, practical value, and an everyday usefulness that fits naturally into modern homes.
Our Story
LUNEVA was created around a simple idea: the products used every day in the kitchen should be practical without feeling ordinary.
The kitchen is one of the most frequently used spaces in the home. Small details—from the way a utensil feels in the hand to how easily a tool can be stored, cleaned, or used—can make a meaningful difference in everyday routines.
We built LUNEVA to focus on those details.
Rather than building our assortment around unnecessary complexity, we look for products that solve recognizable everyday needs, whether that means improving food preparation, simplifying cooking tasks, organizing kitchen space, or making serving and cleanup more convenient.
As our collection develops, our focus remains on products that combine functionality, thoughtful design, and practical everyday use.
What We Offer
Our product assortment may include:
- kitchen utensils;
- cooking and food-preparation tools;
- serving accessories;
- food storage products;
- kitchen organization solutions;
- cleaning and maintenance accessories;
- countertop and everyday household essentials;
- other practical kitchen and home-living products.
Our catalog may change over time as we introduce new products and discontinue items that no longer meet our selection standards.
Our Brand Philosophy
At LUNEVA, we believe a useful household product should meet several basic principles.
Practical by Design
A product should have a clear purpose.
We prioritize items intended to solve real kitchen or household needs rather than products built around unnecessary features.
Simple to Use
Everyday tools should make daily routines easier, not more complicated.
We consider usability, handling, storage, cleaning, and general convenience when evaluating products for our collection.
Designed for Everyday Living
We favor products that can fit naturally into real homes and regular routines.
Our aim is to offer products customers can use repeatedly rather than products that are useful only occasionally.
Thoughtful Selection
We do not believe that a larger catalog automatically creates a better shopping experience.
We aim to select products based on practical usefulness, material considerations, design, and overall suitability for the intended purpose.
Clear Customer Support
A reliable shopping experience also requires communication after an order is placed.
We aim to provide customers with clear information regarding orders, shipping, returns, and product-related questions.
How Our Product Process Works
LUNEVA works with external manufacturers, suppliers, logistics providers, and other business partners involved in sourcing and delivering our products.
Our general product process may include the following stages.
1. Product Research
We review product categories based on:
- practical household use;
- common kitchen needs;
- functionality;
- design;
- materials;
- storage and cleaning considerations;
- customer usability.
Products are considered based on their intended purpose and suitability for our assortment.
2. Supplier and Product Evaluation
Before adding a product to our collection, we may evaluate available suppliers and product specifications.
Depending on the product, this may include reviewing:
- materials;
- dimensions;
- construction;
- functionality;
- packaging;
- supplier information;
- product samples;
- relevant documentation where applicable.
We do not represent that every product is manufactured directly by LUNEVA unless specifically stated on the relevant product page.
3. Sample and Usability Review
Where appropriate, product samples may be reviewed for factors such as:
- intended functionality;
- general construction;
- ease of use;
- appearance;
- packaging suitability;
- consistency with the product description.
This process helps us determine whether a product is appropriate for our store before or during commercial sourcing.
4. Order and Quality Review
Products may be subject to supplier-side, fulfillment-side, or other commercially reasonable inspections depending on the product and supply arrangement.
Because production and fulfillment processes can vary between products and suppliers, specific quality-control procedures may differ by item.
5. Packaging and Fulfillment
After an order is placed, products are prepared for shipment through the applicable fulfillment and logistics process.
Depending on the order, fulfillment may involve:
- product preparation;
- packaging;
- order verification;
- carrier handoff;
- shipment tracking;
- international or domestic logistics.
Our shipping procedures and estimated delivery information are described separately in our Shipping Policy.
6. Customer Feedback
Customer questions, returns, complaints, and product feedback can help us identify issues and evaluate whether products should remain in our assortment.
Where appropriate, feedback may be used to improve product selection, descriptions, packaging expectations, or customer support procedures.
Our Approach to Product Information
We aim to describe our products clearly and accurately based on the information reasonably available to us.
Because certain items may be produced by third-party manufacturers or suppliers, minor variations in packaging, appearance, dimensions, or other non-material characteristics may occur where disclosed or reasonably expected.
Product-specific details, materials, dimensions, care instructions, and intended uses should be reviewed on the applicable product page before purchase.
If you have a question about a product before ordering, you may contact us at:
Customer Experience
We want shopping with LUNEVA to be straightforward from product discovery through delivery.
Our customer service team can assist with matters including:
- product questions;
- order information;
- shipping and tracking;
- damaged or incorrect items;
- returns and refunds;
- general website inquiries.
We aim to respond to customer inquiries within 24 hours on business days.
For detailed customer service information, please review our Contact Us, Shipping Policy, and Return Policy pages.
Our Business Information
LUNEVA is operated by:
Legal Entity:
Shanghai Honghetai Technology Co., Ltd.
Brand: LUNEVA
Official Website:
velathique.com
Business Representative:
Dai Junjie
Registered and Business Address:
Room 109, No. 5, Lane 1688, Shenchang Road
Minhang District, Shanghai, China
Customer Service Email:
service@velathique.com
Telephone:
+86 18312876925
Contact LUNEVA
If you have questions regarding LUNEVA, our products, an existing order, shipping, returns, or our website, please contact:
LUNEVA Customer Support
Email: service@velathique.com
Telephone: +86 18312876925
Website: velathique.com
Business Address:
Shanghai Honghetai Technology Co., Ltd.
Room 109, No. 5, Lane 1688, Shenchang Road
Minhang District, Shanghai, China
We appreciate your interest in LUNEVA and look forward to continuing to develop practical products for everyday kitchens and homes.